Unlocking the Mysteries of the Toyota TRD Badge

If you've been in the market for a new Toyota, you’ve likely come across the TRD badge on various Toyota vehicles. But what does that little emblem actually mean? For many, it's a symbol of enhanced performance and rugged reliability.

Toyota earned the distinction of being the first Japanese automaker to compete in organized motorsport when it entered a Toyopet Crown in the grueling Round Australia Rally in 1957. To oversee its motorsport endeavors, Toyota created the TOSCO—Toyota Sports Corner—motorsports division. This division led Toyota’s participation in rally and sports car racing until 1976. In that year, the division’s name was changed to Toyota Racing Development (TRD), and its mission expanded to include the development of parts and accessories for Toyota’s production vehicles.

The TRD badge signifies more than just a trim level; it represents Toyota's commitment to performance and reliability. Vehicles adorned with this badge are equipped with enhancements that improve both on-road and off-road capabilities. Toyota currently offers TRD-tuned versions of the 4Runner, Tacoma, Tundra, Sequoia, and RAV4. These vehicles benefit from the development of those racing machines on several different levels, with tuning strategies that are divided into TRD Sport, TRD Off-Road, and TRD Pro grades.

Whether you’re navigating city streets or exploring unpaved trails, a TRD-equipped Toyota offers a superior driving experience and Bayside Toyota would be glad to help find the best fit for you!

Article Credit: MotorTrend